Mobile SEO Tips by EBriks Infotech

Ebriks SEO Company provides the Information about Mobile SEO has emerged as a hot topic these days. It has been found out that of all search engine queries, around 30 per cent of searches are being done via mobile devices. This has brought new opportunities for companies to nab a substantial part of online business by focusing on mobile SEO. To give right direction to your efforts, EBriks Infotech have come up with some important mobile SEO tips that you should include in your marketing strategy-

·         You should keep in mind that your users are using mobile web in different manner. Phones are not built like computers. Your users will access the web by using a small keypad and perhaps with a pointing device like a finger or a stylus. Further they may be doing the same while travelling in a crowded bus or from their house. All these will make a difference to their patience levels and make SEO an imperative part of your mobile marketing efforts.

·         Cater your keyword list to get short and concise queries. You don't need to be a google mobile SEO expert in order to understand that majority of people, who search with their mobile devices, do so by typing short keywords. Unlike standard desktop keyboard, smart phone key pads are not as easy to operate. As a result, lot of users depend on search engine’s auto-complete feature to ease their findings. Keep this thing in mind while developing keyword lists.

·         Your customers should not face any difficulty in contacting you. You are optimizing your mobile site so that customers can easily reach to you with their phones, therefore, you should not overlook this benefit by neglecting to display your phone number.  Make sure your business phone number is prominently placed on your mobile site so that customers can give you a ring. Each phone call you receive is an opportunity to increase your business.

·         Enhance your entertainment value. It might be easy for some but proves to be tough for others. It has been found out almost 90 percent of all mobile device owners use their smart phones in their leisure time. So, keep this thing in mind and make your mobile content entertaining.

·         Mobile internet users are very trendy as they follow latest trends. So abreast yourself with latest trends and optimize the website in accordance to that.

·         You should keep in mind that mobile screen is not as big as a computer screen, therefore, you should pay equal attention towards navigation and designing part of a website. If your website has easy navigation, it will have good impact on your users.