Saturday 16 March 2013

How to Writing Engaging Titles & Content for SEO



EBRIKS INFOTECH SEO COMPANY INDIA Share About The Competition all around has forced people to think out of box and come out with new and innovative ideas. Likewise, online space is also meeting tough competition and marketers are looking for creative ways to differentiate the site and its audience from other related sites. When it comes to content writing, the most important part is to learn who the audience is and why they are on the site. 

People use search engine to learn, as per their needs. Keeping in mind that readers want to learn and know about different trends and ways to implement things. Visitors search for information in order to validate their own actions, learn from mistakes and be guided about right ways. The visitors may be novice or experienced. The content written should be informative, keeping in mind all these aspects. 

There are readers who are completely dedicated to certain authors or blogs and just blindly read, whatever they publish, but for the rest of the world, search engine helps them search for the most relevant information. Once the page starts ranking, it is just one chance to let people know them and title plays a crucial role in this entire process. A large number of people just read the title and leave the page without reading. Thus, one can conclude that title should keep visitors engaged. Learning or implementation should be reflected in the title.
Another important area to ponder over in field of SEO content writing is the list. Many people get attracted by list of things stated in an article. It helps author to use own voice to relate an opinion, instead of coming up like a press release. He or she could focus that opinion around a given direction, set a finite goal around an article and provide structure and format. 

Thus, it is advisable to formulate a title first and then, write an article accordingly, stating points in form of list, if required. It completely depends upon author to present the set of ideas in its way, instead of making it educational walkthrough. 

The websites should examine what sort of content matches with the audience. Moreover, quality content is not doubt is in demand, with the coming of Google’s new updates. So, give an engaging start with an attractive and unique title that could attract visitors’ attention. It would definitely rank high and serve the SEO purpose, bringing in traffic as well as revenue for the business.  

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